Among the Italian leaders in the production of hair bleach and with a global distribution of its brands in about 60 countries, Vitalfarco tells a story of quality, research and innovation that has always been experienced alongside salons.

For us, Hair Care means above all giving an emotion. For this reason, for over 55 years we have been committed to creating highly innovative formulations that guarantee hairstyling professionals color and cosmetic treatments capable of enhancing their professionalism and talent in the eyes of customers.

Technological innovation and craftsmanship come together with a view to continuous improvement, allowing us to export the best of made-in-Italy hair fashion all over the world.